On a recent trip to Madrid I was given a personal tour of what is considered( according to the Guinness book of World Records) the longest continually running restaurant in the world.
Not only that but they also had the longest continually operating brick oven in the world. The name of the place is Botin and is located at : Sobrino de BotínC. de Cuchilleros, 17, 28005 Madrid, Spain
This restaurant was opened in 1725 and has been fulfilling the hungry appetites’ of both locals and world travelers ever since. They even had a table reserved for Earnest Hemmingway in one of the corners.
What gives a restaurant such incredible staying power? Consistency and expectancy are key. People know they will always get a splendid meal cooked in the tradition of Botin. The entire restaurant is at it has been for hundreds of years-furniture included. It is the pride of Madrid and is coomemerated with a bronze plaque designating it as a historic sight.